Jordan Terrell Carter, better known as Playboi Carti, is an American rapper recognized for his distinctive vocal style and trailblazing influence on modern hip hop, particularly as a pioneer of the rage microgenre. Emerging from Atlanta's underground scene, Carti first signed with Awful Records in 2014 before joining ASAP Mob's AWGE and Interscope Records in 2016. He achieved mainstream success with his 2017 mixtape, highlighted by the hits "Magnolia" and "Wokeuplikethis" with Lil Uzi Vert. Carti's albums Die Lit and Whole Lotta Red continued his rise, with Whole Lotta Red debuting at number one on the Billboard 200 and receiving critical acclaim. In 2024, his feature on "Carnival" marked his first Billboard Hot 100 number one, and his 2025 album, Music, also topped the charts. Beyond his solo work, Carti founded the Opium collective, signing rising Atlanta artists like Ken Carson, Destroy Lonely, and Homixide Gang. He is also known for his influential sense of style and impact on hip hop culture.